Pricing

Pick what fits. Build today.

The Kit is $95 one-time. A complete brand identity, owned outright. Optional Pro add-on at checkout: $19/month, first month free, cancel anytime.

PRICING

Real designed brands. Not stock templates.

Pay once. Own forever. Real designed marks, not stock fonts with icons stamped on top. Most competitors charge $96 / year - Vellem is $95 once.

FOUNDING PRICE -- of 1,000 founding-price kits remaining. After that, Kit moves to $129. Lock in $95 now.
Mark Only
Designer-grade logo + essentials.
$39 one-time
$79 elsewhere · You save $40
  • ✓ Primary logo - SVG + 4 transparent PNGs (512, 1024, 2048, 4096px)
  • ✓ Monogram - SVG + transparent PNGs (512, 1024, 2048px)
  • ✓ Favicon set (ICO + 16, 32, 192px PNGs)
  • ✓ Color palette card (HEX, RGB, CMYK PDF)
  • ✓ Font pair guide (Google Fonts PDF)
  • ✓ Full commercial rights, yours forever

Yours to keep forever. No renewal fees. Yours to use, modify, and grow with.

MOST POPULAR
The Kit
All 18 assets. Real designed marks.
$95 one-time
$249 elsewhere · You save $154
  • ✓ Everything in Mark Only, plus:
  • ✓ Secondary mark variant
  • ✓ App icon (iOS, Android)
  • ✓ 6 social templates (IG, LinkedIn, Twitter, FB)
  • ✓ Business card, letterhead, email signature
  • ✓ Brand guidelines PDF (multi-page)
  • ✓ Hosted kit page (vellem.io/k/your-brand)
  • ✓ Full commercial rights, forever

Competitors charge $96 / year. Vellem is $1 less — and you own it forever.

Vellem Pro
For serious founders.
$19 / month
or $96 / year · Save $132 annually
  • ✓ Unlimited regenerations
  • ✓ Multi-brand workspace
  • ✓ Brand voice generator
  • ✓ 12 additional asset types
  • ✓ Founder Slack access
  • ✓ Priority generation queue
  • ✓ Vellem founder team support

First month free. Cancel anytime. Email reminder 3 days before any charge.

HOW WE COMPARE

Most competitors rent your brand back to you. We don't.

Typical competitor Vellem
Basic logo files $20 · one file, no transparent $39 · SVG + 4 transparent PNG sizes + monogram + favicons
Premium logo package $65 one-time $39 + ownership of source files
Full brand kit (18 assets) $96 / year (subscription) $95 one-time · own forever
Brand kit + website $129 / year Coming soon · one-time pricing
Time to brand 2-8 weeks (revision rounds) 10 minutes
Logo composition Stock fonts paired with stamped icons Real designed marks composed for your brief
Live preview before paying No Yes · what you preview is what you receive
Full commercial rights Only at premium tier Every tier, forever
What happens if you stop paying Lose access to your assets Nothing · they're yours

PRICING QUESTIONS

Common questions, answered.

Is The Kit really a one-time payment?
Yes. $95 once, no annual fee, no renewal. You own all 18 assets forever with full commercial rights. The optional Pro subscription is for ongoing brand work (unlimited regenerations, multi-brand workspace, etc.) - your kit stays yours regardless.
What's the difference between Mark Only and The Kit?
Mark Only ($39) is the logo essentials: primary logo, monogram, favicons, palette, font guide. The Kit ($95) adds 13 more assets: social templates, business surfaces (cards, letterhead, email sig), a multi-page brand guidelines PDF, hosted brand page, and more. If you're shipping a real business, The Kit is the better value.
Why is Pro a subscription?
Pro is for people who need ongoing brand work: serious founders, creators with multiple projects. You get unlimited regenerations, multi-brand workspace, voice generator, and direct Slack with our founder team. First month is free. Cancel anytime - you keep every brand you generated.
What if my delivered kit doesn't match the preview?
We fix it or refund it. Email [email protected] and we resolve within one business day. Because you preview the full kit before paying, this almost never happens.
Can I upgrade from Mark Only to The Kit later?
Yes. Pay the $56 difference and we'll regenerate the full 18-asset kit using your saved selections. Email [email protected] with your Mark Only order number.

Ready to ship a brand you're proud of?

10 minutes. No designer. Live preview before you pay.

Build my Kit, $95 → Or start with Mark Only, $39